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Branding For Success

Description What separates the good businesses from the great ones? You guessed it…branding. In this course we’ll pull back the curtain on successful branding and I’ll guide you step by step through everything you need to know to establish a…

Branding Presentations: How to Present Ideas to Clients

Description When I started working as a designer I assumed that my logo and branding client presentations should be filled with pretty pictures. That’s what I was getting paid for, right? Can you relate? What I’ve ultimately learned through trial and error…

Licensed Digital Marketing Specialist™ Track

Description Note: This course will require you working on a project as a hands-on learning experience. You are free to select either your own company or any clients that you are working with, without restrictions to IIDM. However, please make…

The Brand Equation

Description BRAND = PRODUCT + STORY An introduction to storytelling for businesses, entrepreneurs and other marketers “The first rule of brand storytelling is…it’s not your story.” ~ Damien Walter We all know that telling a great story is one of…

Branding Basics (Arabic) | سلسلة التسويق: أساسيات البراندنج

Description سنناقش في هذا الكورس أساسيات البراندنج ما هي الصورة الذهنية التي ستختارها لتربطها بالبراند في أذهان عملائك؟ ما هو ال positioning؟ ماعلاقة البراندنج بالعقل اللاواعي؟ كيف تقوم ببناء مكونات البراند بشكل صحيح لشركتك اومنتج؟ كيف تختار اسم الشركة بشكل…

Create a Strong Brand Identity and Messaging

Description About the Course This brand identity course shows you, step-by-step, how to lay the foundation for a brand that’s cohesive, resonant and enduring, driving action from targets and better business outcomes. Marketing Pro Series combines proven marketing practices, frameworks…

Smarter Branding Without Breaking the Bank

Description Smarter Branding Without Breaking the Bank:  Five Proven Marketing Strategies You Can Use Right Now to Build Your Business at Low Cost – or No Cost at All In this course, international branding expert Brenda Bence has created the…