Understand the different pricing models for the different advertising media, so you can budget according to your goals.

Marketing Tool: Media Budgeting: CPC/PPC, CPA, CPM explained

Understand the different pricing models for the different advertising media, so you can budget according to your goals.
Notes de 4,3 sur 5
24 Avis
1 328  Sessions

Ce que vous allez apprendre dans ce cours

Détails

Description

Are you new to the world of advertising?

You know you have a great product. But you want to get the words out about it. You decided to try advertising only to be overwhelmed by the industry jargon.

What is CPC?
What is PPC?
What is CPM?
What is CPA?
Which is best for me?
How do I budget?

If you have these questions, you’ve found the right course!

This course will explain these various pricing models, so you can create your advertising budget accordingly.

This course is designed for beginners. We’ll go through each basic concept and industry jargon. We’ll apply the concept into spreadsheet, showing you step-by-step how to set up your budget.

If you want to dive into online advertising, but don’t know where to start, start here now! See you in class!

À qui ce cours s’adresse-t-il ?
Beginners to online advertising
Business owners starting to build an advertising budget
NOT for anyone who is already experienced with online advertising. This is a beginners course.
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Understand the different pricing models for the different advertising media, so you can budget according to your goals.

19,99 €
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19,99 €
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