Description
In this course you will be introduced to luxury marketing strategies for products, services and destinations. You will be also learning about:
– The New Consumer: The HENRY’s (what are they looking for, how can you connect with them)
– How to market:
Wellness, Food, Places, Art and Fashion
– How to build a Unique Value Proposition based on the Made In Italy Principles
– How to use LInkedIn and Instagram to reach your audience
À qui ce cours s’adresse-t-il ?
Travel agents, tour operators, marketers
Afficher plus
