Description
Our ethnicity, our gender, our age – all of these aspects are part of our identity. They shape who we are, how we think – and how we experience digital products. This is especially true for the way digital products communicate with us, so for example, if we feel included by the way a question is phrased, or if we feel insulted by a certain metaphor and allusion. And this is exactly why learning about inclusion is crucial for UX Writers. After all, it is our job to create great user experiences for all users, no matter their background and traits.
However, we are still not there: Today, many digital products still lack inclusion, especially in their copy: The use of racial slurs, subtle sexism and ageist vocabulary is still widespread is still common.
But:
What are the effects of sexism, racism, and ageism in the tech and UX industry?
What do sexist, racist, and ageist UX design and UX copy look like?
How can we ensure that our UX copy is inclusive of users of all backgrounds and demographics?
If you ask yourself these and other questions and have not yet found an answer to them, this course is the right choice for you!
This course is the second part of a short series about inclusive UX Writing.
This course will is about how to write gender-inclusive, anti-racist, and age-inclusive UX copy.
The first one is about how to write inclusive UX copy for users with physical disabilities and neurodivergent users.
Who should join
This course is a great choice for all UX Writers and for people who work with UX Writing, including UX and UI designers, developers, product owners, and project managers. It could be helpful to know what UX Writing is and what it is used for, so if you are a complete beginner, you may think about first checking out my introductory course here on Udemy.
What you will learn
In the first section of this class, you will learn
what discrimination regarding sex, gender, and sexual orientation is
about different forms of sexism
about sexism and gender discrimination in the tech and UX industry
what discriminatory UX design and UX copy look like
how to write gender-inclusive UX copy
In the second section of this class, you will learn
what racism and racialization are
about racism in the tech and UX industry
what racist UX design and UX copy look like
how to ensure anti-racist communication in our UX Writing
In the third section of this class, you will learn
what ageism and age-based discrimination are
about ageism in the tech and UX industry
what ageist UX design and UX copy look like
how to ensure age-inclusive communication in our UX Writing
Sounds good? Then join this class and learn how to write inclusive UX copy!
If you want to take all of my UX Writing courses, here is the order recommend:
1 Introduction To UX Writing
2 Transitioning To UX Writing
3 Accessible UX Writing
4 UX Writing: Finding Your Voice and Tone
5 UX Writing in Practice: Documentation & Processes
6 User Research And Testing For UX Writing
7 Inclusive UX Writing: Physical Abilities & Neurodivergence
8 Inclusive UX Writing: Gender, Race & Age
9 Culture-Based UX Writing
10 Localization in UX Writing
11 Fighting „Dark“ UX Writing: How To Write Kind UX Copy
12 Building Your UX Writing Portfolio
13 Freelancing in UX Writing
Please note that all courses stand for themselves and that you don’t need to take any course as a prerequisite for taking another one. You don’t have to follow this order. This is only my very own suggestion, which is especially helpful when you need guidance on which course to pick next.
À qui ce cours s’adresse-t-il ?
UX Writers
Content Designers and Content Strategists
Everybody who wants to transition into UX Writing
Copywriters, journalists, and other professionals who are working on transitioning into UX Writing but would love to learn more about UX Writing
Designers, developers, and project managers who want to integrate UX Writing into their team
Everybody who is interested in this topic!
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