Description
Introduction to web content
« Content is King »- Bill Gates, 1996.
Web Content will forever be the King as long as it’s of top quality.
Just like any other profession, you hone your content writing skills with practice.
But understanding the fundamentals of writing great web is the starting point.
Once you understand the basics, you need to apply those principles every time you create content.
In this course you’ll learn how to write content for the web.
Course Content
After the brief introduction, you’ll learn the difference between different terms like content writing, copy writing and content marketing.
Then you’ll learn how to write content for the home page of a website. All the basic ingredients of a home page content is covered.
Then I show how to outsource content writing step by step, in case you decide to do so.
Then you learn how to write content on the About Us page.
After this, you’ll learn how to write a blog post step by step. You’ll also learn some of the best practices to write a great blog post.
For eCommerce and other types of businesses, it’s a must to write great product and category pages.
I cover how to write attractive content that sells for the business websites.
Who is this course for?
Website Owners
Online Entrepreneurs
Digital Marketers
Marketing Students
Freelance Content Writers
À qui ce cours s’adresse-t-il ?
Content writers
Copywriters
Bloggers
For authors
For digital marketers
Anyone wishing to get certified as a content writer freekancer
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