Description
An effective and successful webinar requires much more than a great presentation. You also need to know how to organize and execute webinars through the entire webinar production timeline—from promotion and registration…right through execution and engagement…and ending up with reporting and follow-up.
Whether you’re producing a webinar all by yourself, or it’s a team effort, this course will provide you with the fundamentals you need to ensure your webinars are professional and primed for success.
By viewing this course, you’ll learn how to:
–Schedule your webinar to maximize the attendance rate
–Promote your webinar to drive the right people to your registration page
–Design your registration page to encourage the highest possible registration rate
–Prepare your presenters for success before your webinar
–Set up your webinar to prevent audio issues and technical problems
–Interact and engage with your attendees to provide insight for you and value for them
–Use webinar video correctly and effectively
–Analyze your webinar data to evaluate success and identify leads
–Follow up with your audience effectively and meaningfully
–Repurpose your webinars so they continue working for you after they’re over
Also included in this course is a comprehensive mock Q&A session that provides answers to some of the most frequently asked questions about webinar production. You’ll benefit from hearing the answers to these questions as if you were attending this course as part of a live audience!
À qui ce cours s’adresse-t-il ?
Anyone who wants to learn how to produce and host an effective and successful webinar.
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