Description
Ebook: how to create a content marketing or lead magnet ebook is the complete guide for beginners, where you will learn how to create your first e-book from planning to execution – hands on!
Together we will create your first digital book, from the conception of the topic to the writing, layout and distribution of your ebook.
With an e-book you will:
Increase your authority on the chosen topic;
Generate leads and business opportunities;
Create a bridge of direct contact with your customer (without relying exclusively on social media);
Better understand your audience / customers;
Create an ebook to be used as a Content Marketing strategy for your company or services.
What you will learn in the course:
Raising and validating ideas for your e-book;
Define the structure;
Create the visual identity of your ebook (even if you don’t know anything about design);
Create the cover;
Create the content master page;
Create the table of content;
Create a breakpage;
Create the bio page;
Where to find free, high-resolution images;
How to insert images to the e-book;
Add external hyperlinks to the e-book;
Export the final project and save as a PDF;
How to create a landing page to distribute your e-book;
Build an email list of people interested in your content;
Learn to use Canva, a friendly tool for those who are not designers.
I will see you in the course!
If you have any questions, you can find my contact information on my bio page here in Udemy.
Maiza Nara
À qui ce cours s’adresse-t-il ?
Anyone who wants to learn what it is and how to create an ebook.
Professionals and entrepreneurs who want to learn how to create e-books.
Professionals who need to reinvent and position themselves strategically on the internet.
Entrepreneurs who want to build an email list of their customers offering them something of value in return.
Anyone who wants to up their game on the internet
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