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Storytelling Framework Masterclass

DescriptionI want to help you, the people who want to use stories to sell like the gurus do. The people who want to build a loyal customer base that will come back again and again… Who want to overcome the…

Creating a Consistent Brand

Description This course is part of the InCon Marketing Academy, where we give you the tools and knowledge needed to be a successful marketer. After going through our coursework, students will know how to promote and sell products and brands.…

Product: Business Fundamentals

DescriptionWe can not deny the importance of understanding the « Marketing Mix », also commonly called, The 4 Ps of Marketing. On top of the list of the Ps, we have Product. This course is designed to cover topics related to this…

Your Effective Creativity & Data Driven Positioning

Description Step into the World of Strategic Branding: Drawing from 20 years of rich industry experience, this course meticulously unpacks the secrets of successful branding in a concise, one-hour format. It’s more than just a course; it’s an evolution of…

Psychology Based Branding

Description Every brand has its own personality and when you can unlock your brands personality, you can reach extraordinary branding potential. We all love colour and shapes. But understanding the psychology of them can be incredibly helpful when developing a…

Introduction to Luxury Brand Management

Description Have you ever thought what makes luxury products so different from others? What does it take to be a luxury brand? What are the motivations for consumers to buy luxury products? How is luxury changing in this modern, post-pandemic…

Brand Marketing: creating powerful brands

Description Everything an organization does, from R & D through to after-sales service, manifests itself in the value proposition made to customers and this is represented by the brand. The one constant in the turbulent marketing landscape has been the…