Description In this course, we will go through the process of migrating your existing Universal Analytics (UA) accounts to new Google Analytics 4 (GA4). We’ll start with a quick overview of all the key differences between both analytic tools. Then…
Description In this course, we will cover everything from initial Google Analytics 4 setup, account structure, and interface overview all the way to more advanced topics like custom exploration reports. The course and reports are based on real-world examples so…
Description In this course, we will cover everything from basic Google Tag Manager concepts, tools, and tags all the way to more advanced topics and interconnected tags. We will start with the basic theory and transition to over 21 real-world…
