Auteur  Scandinavian Institute of Business Analytics

Price Analytics

Description Don’t you know that price is the first thing majority of customers look at? Marketing consulting firms estimate that improving pricing by 1 percent can result in as much as 10 percent increased profits. Price Analytics is a skill…

Market Segmentation PRO

Description In the course, you, together with restaurant owner, Olle, will conduct a survey and market segmentation of customers with the goal of finding a target audience for the restaurant for better marketing strategy. Then, with Olle and Tove, a…

Market Analytics: Become a Data-Driven Marketing Expert

Description Marketing analyst salaries can reach six figures, but not everyone automatically earns such a high wage. First, you have to have strong analytical skills. Second, you need to know market analytics, which blends marketing, data analysis, and financial modeling.…