Description What you’ll learn Core principles of positioning How to identify your product’s unique position Creating impactful messaging Rolling out positioning & messaging Lifetime access to templates & frameworks The art & science of storytelling Description Positioning and messaging are…
Description The product marketing role is notoriously tricky to pin down and define. The type of product you market, stage of growth your company’s at, industry you’re in, and so much more, can impact how you execute your role. This…
Description What you’ll learn Sales enablement fundamentals Sales enablement best practices Real-life case studies from big-name brands Templates & frameworks to take away How to create your own enablement assets Getting sales reps engaged Cross-functional alignment Description When it comes…
