Description
Inbound Marketing is the best methodology today for driving business growth. It’s what enables you to attract your audience to you, to generate leads, to nurture your leads and ultimately convert them into clients and customers. It is the magic sauce that fills your conversion funnel.
You will learn how to:
Attract more visitors to your website
Generate more leads from visitors
Convert more leads into more customers
Increase customer retention
In short: Inbound Marketing will help you achieve:
More Customers
More Sales
More Revenue
This course will give you all the principles you need to understand about how to implement Inbound Marketing in your business.
Course Overview:
Introduction to Inbound Marketing: Understand what it is and how it works.
Create Content Offers that Convert: Learn how to create content that will resonate with your audience and provide them with helpful support that they need. Create content that prompts your online audience to visit your website and request the content, at which point they become your leads, which you can then nurture and convert.
Create Compelling Calls-to-Action: Calls-to-Action (CTA’s) are a crucial component for getting your site visitors to go to your landing page and access the content offer you’ve created. Learn how to create them and where to put them.
Drive Traffic with Social Media: Learn how to craft social media posts that will attract your audience to your blogs, landing pages, and other places on your website.
Nurture Your Leads: Lead nurturing is where most conversions happen. This is how you build trust and deepen relationships with your leads. Ultimately this is how you convert them into customers.
À qui ce cours s’adresse-t-il ?
Anyone who wants to build and grow their business and brand
Budding entrepreneurs and online business owners
Content Marketers
Social Media Marketers
Bloggers
Small Business Owners
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