Learn more about A/B test methodology and business impact it has from designing the A/B test to the analyzing results.

A/B testing 101: Methodology for Digital Marketing A/B Test

Learn more about A/B test methodology and business impact it has from designing the A/B test to the analyzing results.
Notes de 3,6 sur 5
38 Avis
113  Sessions

Ce que vous allez apprendre dans ce cours

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DescriptionThis course is super practical and would help marketer any level to learn how to choose and characterize metrics to evaluate marketing experiments, how to design an A/B test with enough statistical power, how to analyze the results and draw valid conclusions, and how to ensure that the results have a business impact and might be implemented in the daily marketing activity. À qui ce cours s’adresse-t-il ?Students All LevelsDigital Marketing SpecialistsMedia BuyersAll Level Digital MarketersDigital Marketing StudentsAfficher plusAfficher moins

Learn more about A/B test methodology and business impact it has from designing the A/B test to the analyzing results.

19,99 €
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